- Справка баннеры
- Переименованные типы кодов
- HTML-Banner (HTML5)
- HTML-Fullsreen
- Flash banner
- Synchronized flash banners
- ScreenGlide
- FullScreen
- Expandable
- TopLine
- PeelDown
- Hatchet
- BackGround
- ScreenGlideClick
- ExpandableClick
- Expandable “Hatchet”
- Polite banner
- Pop-Under (Pop-Up)
- XML-banner
- MPU banners
- Rich-media
- Flash banner preparation for further AdRiver pixel insertion
- Video banner
- TopLine с растягивающимся Flash-роликом на коде extension
- TopLine с отдельными элеменатми на коде extension
- TopLine на коде poster
- TopLine на коде AjaxJS
- Rich-media на коде AjaxJS
- Slider
- MediaText (Комод) на коде html240x400
- PictContext на коде AjaxJS
- HTML-баннер на коде HTML 728×90
- HTML-баннер на коде AjaxJS
- Пример реализации дублирования баннера
- ExpandableMove на коде extension
- ExpandableMove на коде poster
- ExpandableMove на коде AjaxJS
- Expandable на коде AjaxJS
- ScreenGlide на коде AjaxJS
- ScreenGlideMove на коде AjaxJS
- ExpandableScreenGlide на коде AjaxJS
- ExpandableScreenGlideMove на коде AjaxJS
- Текстовый блок
- Баннер нестандартного размера
- Форма в HTML-баннере
- Тизерный блок
- LinkContext
- Графический баннер
- Общие технические требования к баннерам
- CatFish
- Slider
- Пример баннера HTML-FullScreen
- Пример HTML MPU баннера, раскрывающегося при наведении, закрывающегося по клику
- Пример HTML MPU баннера с большой панелью, раскрывающейся на 100% экрана
- Варианты снижения расхождений вызова кода ajax с системами веб-аналитики
- Доп. возможности баннеров
- Спецификации
- Видео VAST VPAID
- Видео VAST
- HTML-баннер (HTML5)
- CatFish
- HTML-FullScreen
- Click BackGround
- Брендирование
- Native Video
- HTML MPU
- Топор
- TopLine
- Expandable
- Rich-media
- BackGround
- ExpandableClick
- PictContext
- MediaText (Комод)
- ScreenGlide
- Баннер нестандартного размера
- ScreenGlideClick
- ScreenGlideMove
- ExpandableMove
- ExpandableScreenGlideMove
- XML-баннер
- ExpandableScreenGlide
- Текстово-графический блок
- Тизерный блок
- LinkContext
- Графический баннер
- Слайдер
- Аудио-баннер DAAST
- Баннер по положению устройства
- Примеры баннеров
- Пример баннера HTML-FullScreen
- Пример баннера HTML
- Пример баннера CatFish
- Пример баннера Click BackGround
- Пример баннера Брендирование
- Пример баннера HTML MPU
- Пример баннера Топор
- Пример баннера Native Video
- Пример баннера TopLine
- Пример баннера VAST
- Пример баннера VAST VPAID
- Пример баннера Expandable
- Пример баннера Rich-Media
- Пример баннера BackGround
- Пример баннера ExpandableClick
- Пример баннера PictContext
- Пример баннера MediaText (Комод)
- Пример баннера ScreenGlide
- Пример баннера нестандартного размера
- Пример баннера ScreenGlideClick
- Пример баннера ScreenGlideMove
- Пример баннера ExpandableMove
- Пример баннера ExpandableScreenGlideMove
- Пример баннера ExpandableScreenGlide
- Пример баннера Текстово-графический блок
- Пример баннера LinkContext
- Пример графического баннера
- Пример баннера Слайдер
- Пример баннера по положению устройства
- Пример баннера Тизерный блок
- Устаревшие форматы
- Спецификации устаревших форматов
- Мультипанельные баннеры (MPU, FlyScreen, OverLay)
- SideKick
- ShowCase
- MenuOverlay
- Видеобаннер
- Радиобаннер
- FlashFull
- Баннер в приложении для iPhone/iPad
- MultiScreen
- Сессионный Poster
- Minisite
- MPU-баннер, меняющий фон страницы
- Баннер наблюдатель
- SideKick из Rich-Media
- Баннер, ведущий на разные страницы в зависимости от геозоны
- Flash-баннер
- PoliteBanner
- Pop-Under (Pop-Up)
- Топор с расхлопом
- BackOver
- PeelDown (уголок)
- FullScreen
- Инструменты
- Функциональности устаревших форматов
- Flash-AjaxJS
- Flash468x60
- Pop-Under на коде JavaScript
- Pop-Under на коде AjaxJS
- Топор с расхлопом на коде JavaScript
- PeelDown на коде JavaScript
- PeelDown на коде AjaxJS
- FullScreen на коде AjaxJS
- SideKick на коде AjaxJS
- Видеобаннер на коде flash 240×400
- FlashFull на коде AjaxJS
- Топор с расхлопом на коде ajax
- MultiScreen
- Баннер наблюдатель
- FullScreen на коде extension
- Примеры устаревших форматов
- Пример баннера Сессионный Poster
- Пример MPU-баннера, меняющего фон страницы
- Пример баннера-наблюдателя
- Пример баннера, ведущего на разные страницы в зависимости от геозоны
- Пример Flash-баннера
- Пример баннера Pop-Under (Pop-Up)
- Пример баннера Топор с расхлопом
- Пример баннера FullScreen
- Пример мультипанельного баннера (MPU, FlySreen, Overlay)
- Пример баннера SideKick
- Пример баннера ShowCase
- Пример баннера MenuOverlay
- Пример видеобаннера
- Пример радиобаннера
- Пример баннера FlashFull
- Пример баннера PeelDown (уголок)
- AdRiver Creative Toolkit
- Спецификации устаревших форматов
MPU banners
1. Banner summary
Description: several inter-related flash-movies.
Type of a code: ajax.
Examples: MPU.
Third party tracking: flash banner preparation for further AdRiver pixel insertion.
Specification: MPU banner consist of some flash movies. One of the movie is master which control the other movies (panels). Master hasn’t display a banner. He is downloaded first and waiting for downloading of panels. Panels interact through the master relative to which they are positioned. When panels have been downloaded, the initDone function is called. This function starts the banner’s scenario. Up to the point, master and panels are stopped. In the first frame of a panel there is initialization and sending message to the master that panel has loaded and is ready to take commands. After that panel is stopped. Panels interact with each other only through master, using sendSync command. Master’s “startScene” function tracks commands from panels and acts properly.
Alternative names: FlyScreen, OverLay.
2. Banner preparation (ActionScript2)
2.1. Master
Download the sources for flash movies. Save in an one folder master1.as file and sources of a master.
First frame of master should contain the following ActionScript:
#include "master1.as" function startScene(panel, sync) { switch (sync) { case "showPanel1" : showPanel("panel1"); sendToPanel("panel1","go","start"); break; case "showPanel2" : showPanel("panel2"); sendToPanel("panel2","go","start"); break; case "hidePanel1" : hidePanel("panel1"); break; case "hidePanel2" : hidePanel("panel2"); break; } } function initDone() { sendEvent(0); showPanel("panel1"); sendToPanel("panel1","go","start"); } registerMaster(initDone,startScene,["panel1", "panel2"]); stop();
Description:
- function startScene(panel, sync) — is an execution manager. He carries out the scenario of the panels interaction.
- function initDone() — automatically initializes the flash-movie when panels are downloaded. These functions use the following commands:
- sync — is the synchronization mark. Using it panels report to master. After sending the sync command panel can stop or continue running commands.
- showPanel — show the panel.
- hidePanel — hide the panel.
- sendToPanel — send to panel command go to the certain mark.
- sendEvent — send an event to AdRiver.
- registerMaster(initDone, startScene, [“panel1”, “panel2”]) — registers master and waiting for the confirmation of the panels’ complete download. Arguments:
- initDone function.
- startScene function.
- list of the panels with ids [“panel1”, “panel2”].
To create your own scenario of panels interaction use showPanel, hidePanel, sendToPanel commands.
For other events in the banner (“show video” event, “open new tab” event) use events with numbers 0–9 (total 10 events is available). Zero event is reserved and reports that download is complete. It is critical to register event 0 before the 1–9 events. It is OK to register it in initDone function. Use sendEvent(eventId) command to register events. If events are not use, it is OK not to use sendEvent(0) command in initDone function.
2.2. Panels
Save in an one folder panels1.as file and sources of all panels. When panels are downloaded for the first time, layers are open (visible), that is why the first frame of the panel is often empty & transparent.
First frame of the first panel should contain the following ActionScript:
#include "panels1.as" registerPanel("panel1"); // to register the panel stop(); // stop and waiting for following actions
panel1 is panel name.
Use the following ActionScript to report to master about moving to the next stage:
sendSync("showPanel2"); // go to the second panel stop();
To determine how many times panels can be displayed the first frame of the master should contain the following ActionScript (changes are highlighted in red):
#include "master1.as" _root.deb.text = ""; var k=3; // amount of impressions var i=0; function debug(txt){ trace(txt); _root.deb.text += txt + "n"; } function startScene(panel, sync){ debug ("received: " + sync + " from: " + panel); switch (sync){ case "showPanel2": // showPanel2 mark if (i<k) { showPanel("panel2"); //to show panel2 sendToPanel("panel2","go","start"); // panel go to start mark } i++; break; case "playPanel1": sendToPanel("panel1", "go", "continue"); break; case "hidePanel2": // hidePanel2 mark hidePanel("panel2"); //to hide panel2 break; } } function initDone(){ debug ("initDone"); sendEvent(0); // report AdRiver that download is complete hidePanel("panel2"); //to hide panel2 showPanel("panel1"); //to show panel1 sendToPanel("panel1","go","start"); // panel1 go to start mark. } registerMaster(initDone, startScene, ["panel1", "panel2"]); stop(); //stop and wait for complete download of the panels
For click a flash-movie should contain a button element with the following ActionScript:
on (release) { makeClick() }
This function can be used with parameter — alternative URL: makeClick(“http://www.example.com”).
To download in flash-movie additional parts (downloaded with banner), you should add name of an additional part to a _root.ar_comppath.
Example:
_root.ar_comppath + 'flash_name.swf'
3. Banner preparation (ActionScript3)
3.1. Master
Download the sources. Save in an one folder sources of all flash-movies and “adriver” folder (contains masterAS3.as and panelsAS3.as libs).
First frame of master should contain the following ActionScript:
import adriver.masterAS3; var my_adriver:masterAS3 = new masterAS3(this); my_adriver.startScene = function(panel, sync){ with(this){ switch(sync){ case "showPanel1": showPanel("panel1"); sendToPanel("panel1", "go", "start"); break; case "showPanel2": showPanel("panel2"); sendToPanel("panel2", "go", "start"); break; case "hidePanel1": hidePanel("panel1"); break; case "hidePanel2": hidePanel("panel2"); break; } } } my_adriver.initDone = function(){ with(this){ sendEvent(0); showPanel("panel1"); sendToPanel("panel1", "go", "start"); } }
Description:
- function startScene(panel, sync) — is an execution manager. He carries out the scenario of the panels interaction.
- function initDone() — automatically initializes the flash-movie when panels are downloaded.
- sync — is the synchronization mark. Using it panels report to master. After sending the sync command panel can stop or continue running commands.
- showPanel — show the panel.
- hidePanel — hide the panel.
- sendToPanel — send to panel command go to the certain mark.
- sendEvent — send an event to AdRiver.
These functions use the following commands:
To create your own scenario of panels interaction use showPanel, hidePanel, sendToPanel commands.
For other events in the banner (“show video” event, “open new tab” event) use events with numbers 0–9 (total 10 events is available). Zero event is reserved and reports that download is complete. It is critical to register event 0 before the 1–9 events. It is OK to register it in initDone function. Use sendEvent(eventId) command to register events. If events are not use, it is OK not to use sendEvent(0) command in initDone function.
3.2. Panels
When panels are downloaded for the first time, layers are open (visible), that is why the first frame of the panel is often empty & transparent.
Some frame of the panel should contain the following ActionScript:
import adriver.panelsAS3; var my_adriver:panelsAS3 = new panelsAS3('panel1', this); stop();
panel1 — is panel name.
In panels commands are called as follows:
my_adriver.sendSync("showPanel2");
For clicks through create a button element in some frame. Attach the following ActionScript to this button:
function cl(event:MouseEvent):void { my_adriver.makeClick(); } _click.addEventListener(MouseEvent.CLICK, cl);
To download in flash-movie additional parts (downloaded with banner), you should add name of an additional part to a _root.ar_comppath.
Example:
my_adriver.ar_comppath + 'flash_name.swf'
To call event use the following ActionScript:
my_adriver.sendEvent(2);
4. JavaScript preparation
Open a script.js file with text editor. You may change only an editable block. Example:
var ar_gif = '0.gif'; var ar_gif_href = ''; var ar_pix = '';
- ar_gif — an image name, may contain ‘http://’, in this case will be loaded from location.
- ar_gif_href — alternative click through image if need.
- ar_pix — external counter for banner if need.
Other variables that can be edited (highlighted red):
var m_html = a.makeFlash('master.swf'), p1_html = a.makeFlash('panel1.swf', {wmode: 'transparent'}), p2_html = a.makeFlash('panel2.swf'); a.MPU.addPanel("master", {width:"240px", height:"400px"}, m_html); a.MPU.addPanel("panel1", {width:"800px", height:"400px", position:"absolute", left:"0px", top:"0px", zIndex:2}, p1_html); a.MPU.addPanel("panel2", {width:"240px", height:"400px", position:"absolute", left:"0px", top:"0px", zIndex:1}, p2_html);
- master.swf — master name, panel1.swf — first panel name, panel2.swf — second panel name.
- width, height — width and height of master and panels.
- left, top — displacement of master and panels.
If need, edit the other parameters: position, zIndex.
5. Requirements
Names of the files can consist of numbers, latin letters or underscore symbols only and can’t contain any russian letters, space symbols, quotes or other special symbols. Size of the flash banner and the image should be the same.
6. Functional test
For local test on a web-server download the test files.
- Following files should be saved at the same folder:
- adriver.core2.js;
- merle-reply.js;
- index.html.
- Add prepared flash movies and script.js file at the folder:
- master.swf;
- panel1.swf;
- panel2.swf;
- script.js.
- Open the index.html file at web-browser. Banner should be shown correctly according to the planned actions.
- Click through the banner, if the site will be loaded than banner was wrong prepared.
- Note, that Flash Player security system may display warning message therefore you should allow flash movie playback.
NOTE! In complex interrelated banners neither AdRiver nor advertising agency has little possibility to check and/or correct the banner scenario. A designer that created the banner is responsible for that.
7. The limit of the file size for banners in AdRiver
- gif, jpeg, png-files (img width x height banners on AdRiver) — 600К;
- swf-files (flash width x height banners on AdRiver) — 600K;
- other file types — 600K;
- for multicomponent banners the limits are checked for each one component.
To download in the banner files with extra-limit size you can use the box Расположение на стороннем сервере, in which you should insert the pathname to an external server.
For the banners that can’t be loaded from an external server it is possible to increase the limits of the file size. It comes to agreement with sales and support departments.